Too many times people can get caught up in aspiration and inspiration, and frankly never take their strategy work any further. We call this common mistake "Dreams that never come true."So says AG Laflley, former Chairman and CEO of Procter & Gambler, and I've seen this phenomenon way too much in organizations.
In the Filipino culture apparently it's a common thing, and there is a phrase I learned that meant something like: It's easy to set fire to a small cluster of shrubs or grass, but it never gets going as it dies soon.
It ought to be: Aspiration + Inspiration + Perspiration = Exhilaration of Success.